PVC and Megatrends

Megatrends are large, transformative global forces that impact everyone on the planet. And these could define our future by having a far-reaching impact on business, society, culture, economies and individuals.

As the world urbanises to the tune of 750 cities contributing 61% of global GDP by 2030, urban areas will require sustainable and resilient solutions to optimise resources, reduce risks and promote the well-being of all citizens.

The economic promise of an increasingly global marketplace will be dependent on major investment in infrastructure and related financing in the world's new and existing cities.

Technological innovation, including digital, is rewriting every industry and the way in which human beings manage their lives.

Global communication and trade networks fuel innovation sometimes boosting efficiency, sometimes creating new environmental pressures.

To design effective ways to manage the environmental changes ahead, societies and governments need to understand the global drivers at work and their potential implications.

The impacts of this disruption are now so pervasive that nobody is immune from them. And PVC has a place in these megatrends and will contribute in very many ways to the efficient use of resources...